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ReelPaws pet marketing logo detail

The agency 
behind today's fastest-growing pet brands

From brand identity and product consulting to world-class production in our Chicago studio, we provide the complete creative ecosystem pet brands need to launch, scale, and lead the market.

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The Agency
Behind today's fastest-growing pet brands

RP logo: ReelPaws Pet Marketing Agency

An award-winning, full-service creative agency where sharp marketing strategy, fearless creative thinking, and deep pet expertise combine to build and grow standout, successful pet brands. 

We create complete brand ecosystems, from identity, packaging, and websites to social media, paid campaigns, and fully integrated creative work, that brands need to launch, scale, and lead the market.

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Award-winning 
Creative & Strategy

More than a partner, we’re your unfair advantage. We bridge the gap between high-level strategy and flawless execution. Our Chicago-based studio produces world-class commercial photography and video content and cultivates partnerships with leading pet influencers and UGC talent, giving clients seamless concept-to-execution capabilities.

 

We specialize in the companion animal space, partnering with ambitious startups, global corporations, major trade associations, and household-name brands in and out of the pet industry. From emerging companies to national leaders, we help brands connect with pet owners and drive measurable results.

Commercial Production & Animal Casting

The World's Largest Database

✨ The ReelPaws Flex: We operate the largest animal casting database in the world, providing trained animal talent for commercial and film productions across the U.S. Come learn why we're the go-to for casting on behalf of brands and their agencies in and out of the pet industry!

Elite Production Infrastructure

🎬 National-Scale Production: Our Chicago studio is a high-stakes engine for 4K cinema and 3D animation. We own the entire execution chain.

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Full-Service Creative Agency Partner

ReelPaws boasts unparalleled knowledge and expertise for Marketing Pet & Veterinary Brands.

CORE STRENGTHS:

Full Service
Creative Agency


Sharp Marketing Strategy
Award-winning  Design

Campaign Development
New Product Launch
Concept to Execution

 

Brand
Foundations:

 
Strategy & Identity
Market Research
Brand Positioning & Naming
Award-winning Packaging
Recipe Formulation

World-Class Production Content that Converts:

Commercial Photography
Video Production
Animal Talent & Casting
Influencers & Affiliates
Full In-house studio
On-Location Content

Growth Analytics & Scaling:
 
Web Design & Development
E-Commerce
Amazon U.S. Management
Paid Media & National SEO
Social Strategy

Pet Industry
Intelligence:


Retail Consulting
Distribution Strategy
Trade Association
Partnerships & Introductions

Launchpad for International 
Enter U.S. Market

The Proven Partner for Pet Industry Leaders.

Known for our bold, strategic, and results-driven approach, ReelPaws delivers campaigns and content that are engaging, shareable, and effective. We integrate fully with client teams, offering nimble turnarounds, creative turnkey solutions, and comprehensive strategic guidance, including new brand development from concept through launch, and pet industry consulting on recipe formulation, manufacturing, distribution, and sales strategy. We are a partner that intimately knows every step of building and launching a brand in the pet space, ensuring our clients achieve real growth and lasting success.

Our focus is on driving our clients’ success, helping them scale, and providing a trusted, end-to-end marketing and brand development partnership.

High-stakes commercial content produced by our award-winning creative team.

Trusted for Creative Strategy, Production, & Animal Talent

ReelPaws pet marketing client: Royal Canin, tailored Health Nutrition For Cats & Dogs
ReelPaws client: Whirlpool Corporation, leading global home appliance manufacturer
ReelPaws pet marketing client: Stella & Chewy's, the best selling freeze-dried raw dog food made in the USA
ReelPaws client: Merrick Pet Care, which provides wholesome dog and cat food recipes featuring USA-sourced ingredients including real meats and fresh produce
ReelPaws pet marketing client: Zignature, dog food & treats
ReelPaws pet marketing client: Maytag, premier American manufacturer known for dependable kitchen & laundry appliances
ReelPaws client: Fussie Cat, a brand of cat food, manufactured by Pets Global, Inc. in Valencia, California, known for its high-protein, low-carbohydrate wet and dry foods. Formulated using a "Physiologically Tuned" philosophy, the brand offers recipes with novel proteins and chicken-free options
ReelPaws marketing client: ORGANIX, by Castor & Pollux, isa premium, USDA-certified organic pet food line for dogs and cats
ReelPaws client: Hyper Pet, pet products and toys
ReelPaws pet marketing client: W.F. Young, a privately held American Corporation that has sold pet products since 1892
ReelPaws pet marketing client: Zoetis, Global Animal Health Company
ReelPaws pet marketing client: Petfood Forum, the premier annual global conference and exhibition for the pet food industry
ReelPaws pet marketing client: HALO, Purely for Pets

High-stakes commercial content produced by our award-winning creative team.

ReelPaws client: Vetnique, a leading pet health company
ReelPaws pet marketing client: L'Artisan Canine, French-founded gourmet dog treats
ReelPaws pet marketing client: Bil-Jac, Super Premium Dog Food, Treats & Products
ReelPaws pet marketing client: Naure's Logic, 100% natural dog and cat food
ReelPaws pet marketing client: Inception, quality pet food at a great price
ReelPaws pet marketing client: Midwest Homes For Pets
ReelPaws pet marketing client: UltraShield, proven and trusted fly protection
ReelPaws pet marketing client: Vetericyn, the most advanced animal wellness products available
ReelPaws pet marketing client: IAABC
ReelPaws pet marketing client: Absorbine, equine products since 1892
ReelPaws pet marketing client: PetSport: pet toys

High-stakes commercial content produced by our award-winning creative team.

High-stakes commercial content produced by our award-winning creative team.

High-stakes commercial content produced by our award-winning creative team.

ReelPaws pet marketing client: Whole Earth Farms, premium pet food featuring natural ingredients

Fast Facts

10+

Successful Brand Exits

Architecting the assets and creative that drives high-value acquisitions.

15+Years

Category Intelligence

Deep-rooted expertise in pet, health & wellness, pharma, DTC, and retail distribution.

3,000+

Casting Network Assets

Excluse acccess to the world's largest trained animal database.

10,000+

Retail Ready Assets Produced

High-stakes commercial content produced by our award-winning creative team.

Specialized expertise in pet wellness, pharma, and retail distribution.

Specialized expertise in pet wellness, pharma, and retail distribution.

Specialized expertise in pet wellness, pharma, and retail distribution.

Let's Get Started

Work with ReelPaws:

Gain an entire strategic growth engine and creative marketing department in one partnership. We merge high-level pet category expertise with full-scale execution that allows startups and household name brands to launch, scale, and dominate their category.

Animal Talent Casting:

Professional onset talent for film and commercial projects across the United States. Access the world's largest animal casting database, with thousands of available pet talent options and bookings for national campaigns. Our Chicago-based casting team is your partner to securing the right animal talent for your next project! 

For general inquiries:

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ReelPaws pet marketing agency, mini RP logo

4809 N Ravenswood Ave. Suite 100, Chicago, IL  60640   |    (312) 834-3738

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